Permission to Fail: RIP Karen's Hub
An experiment needs permission to fail. The reason why has nothing to do with the methods and everything to do with the psychology of the experimenter. If the experiment is not allowed to fail, you will always find a way to justify some exception, discount a subset of the data, re-run it over again with a new hat, and then again with your lucky bowling shoes on. It’s very hard to imagine giving your startup permission to fail. »